So the Rokit project is pretty much finished now. I wasn’t able to finish up all the stores including Camden, due to time constraints and over running and myself returning to the US of A, but I did get to dress both Brick Lane stores.
Rokit has two stores in Brick Lane, a large one at 101 Brick Lane and a smaller, boutique store at 107 Brick Lane which carries more vintage designer pieces.
The idea I envisaged for Brick Lane, as it isn’t an actual display unlike the Covent Garden store, but just windows, where mannequins are on the sills was to have illustrations as backdrops. I was inspired by illustrator Richard Haines and the Band of Outsiders display he created for Unionmade. Also I love illustrations from fashion to comics. There’s just something extra special about an illustration and the artist’s own thought process and inspirations to get to their final result.
What to do for the windows however was the question. With limited space I had to produce something eyecatching as well as non-obstructive, and aesthetically appealing which would fit with the Rokit brand and my own brand as a whole.